The biggest difference between Spectiv and other VR streaming platforms is the user-driven content. Spectiv is a decentralized, user integrated exchange of virtual reality experiences. In other words, Spectiv is not just a portal for viewers to watch popular VR events – it is an environment where users from across the world can share their real life experiences with others. This could mean a viewer living in the United States could put on a VR headset and see through the lens of a streamer in Italy or Japan, from the comfort of their home. That streamer could be visiting a significant site or landmark that is local/commonplace to them, but unique and novel to viewers thousands of miles away.The Signal Marketplace is the advertising platform built for the decentralized web. Using the Signal Marketplace, advertisers can list their offerings to a network of attention influencers. Once an offering is listed, attention influencers are able to generate a personalized affiliate link that directs to the advertiser's offering. Every time this attention influencer drives a click or sale through their unique link, they are rewarded in Signal Tokens (SIG) directly from the advertiser through a smart contract.