AdEx is a blockchain-based ad exchange aiming at disrupting the existing online advertising landscape and address its significant problems: advertising fraud, privacy and consent to receiving sponsored messages, etc.AdEx is completely transparent and built on top of Ethereum smart contracts.We believe we can empower advertisers and publishers with a platform that is secure, transparent and beneficial for all the parties involved in the process, consumers included.
AdEx (ADX) is a blockchain-based digital advertising platform aiming to eliminate fraud and improve transparency. It connects advertisers directly with publishers using smart contracts. The ADX token facilitates payments and incentivizes participation in the network.
AdEx is a decentralized ad network that cuts out intermediaries, reducing costs and fraud. Unlike traditional platforms, it uses blockchain to ensure transparent reporting and fair revenue distribution between advertisers and publishers.
AdEx runs on Ethereum (with plans to expand to other chains) using smart contracts to automate ad transactions. It employs zero-knowledge proofs for privacy while maintaining verifiable ad delivery data on-chain.
The total supply is capped at 100 million ADX, all minted at launch. No additional tokens can be created. The hard cap ensures predictable inflation, with tokens distributed via initial sale and platform incentives.
ADX is an ERC-20 token compatible with any Ethereum wallet like MetaMask. Users stake ADX to participate in network governance or spend it on advertising services within the platform.